"LILLY - the insulin doll. Created in celebration of the 77th aniversary of the discovery of insulin. Eli Lilly and Company was the first to make insulin commercially available. In the early 1920s, the company supplied insulin free of charge to a group of children being cared for by Dr Elliot Joslin at the New England Deaconess Hospital. In response at Christmas time, the children sent Mr J K Lilly Sr a personal letter thanking him for his gift. Mr Lilly was so touched that he sent each child a new doll and new insulin kit. Without exception, each doll was named 'Lilly' by its recipient."